Today, August 22, Saturday, Targeting Matters!
What do you want in a subscriber? A customer? Well, what you target is what you get! Just like the adage, you will find what you’re looking for. And if you aren’t speaking TO who you are looking for, then you won’t reach them!
Ever notice when someone is talking to you, how you “zone out” if you don’t relate to what they are saying? How you find yourself saying (to yourself) “They’re not talking to me” or “That’s not me!”?
If you aren’t speaking TO who you are looking for, then you won’t reach them! See what I mean now? Come listen to Marci describe how you can use KEY WORDS to target YOUR audience…
(Don’t forget to click on “Archived Chat” on the top right of the page to read along with the viewers’ comments!)
http://spreecast.com/events/targeting-matters
(If you can’t click on the link, then just copy/paste it into your browser.)
