Today, April 20th, Marci talked about integrating autoresponders into your business. One of her major points was YOUR writing attitude. That is, how do you come across in your email series to your subscribers. This will set the tone of your style that the subscribers will perceive. You must be focused on the wants and needs of the subscribers, that is, their goals, and not yours.
Marci gave some examples of the style and then some time was spent discussing the merits and disadvantages of different brands of autoresponders and the free versus paid brands. Also, a few questions came up during the meeting that were discussed.
